BEHIND THE BRAND
"GINGIBERI" is not just a brand, it is a revelation in the world of fine jewelry, a whisper of elegance in the tumult of fast fashion. Founded by Emily, a Birmingham School of Jewellery alumna with a profound love for exquisite ornaments, GINGIBERI emerged as an answer to a quest for timeless elegance and unparalleled quality.
The inception of GINGIBERI was highly personal. It began when Emily was searching for the perfect piece of jewelry for her elegant mother, Susan. She scoured the markets, only to find them flooded with quick fashion brands that left much to be desired. The designs were cliché and ubiquitous, the craftsmanship was lackluster, and the materials were of low quality, prone to fading, and caused allergies. They were neither sustainable nor a testament to one’s personal style. Frustrated but ignited with a passion, Emily decided it was time for a change.
She envisioned a brand that stood as the antithesis to the prevalent fast fashion jewelry market. She wanted to create pieces that were as versatile as they were unique, as suited for daily wear as they were extraordinary. GINGIBERI was to be a sanctuary of 18K gold and pearls, meticulously crafted to suit the discerning tastes of women from 25 to 54, breaking the stereotypical image of pearls and gold being reserved for an older generation.
GINGIBERI, a name inspired by “ginger” in its Latin form, encapsulates strength, health, and prosperity. It speaks of resilience, of standing tall through the sands of time, much like the ginger plant itself. The brand is a symbol of Emily’s dedication to quality and her commitment to sustainable practices. Every piece of GINGIBERI jewelry is handcrafted with precision, ensuring that it stands the test of time, both in style and substance.
In GINGIBERI, you find more than just jewelry; you find a piece of art, a slice of elegance, and a statement of sustainable luxury. It is a tribute to the modern woman who is bold, graceful, and conscious of her footprint on this earth. GINGIBERI is not just a brand; it is a movement, a celebration of timeless elegance, and a commitment to a better, more beautiful world.